A blueprint for No Code Founders: 40 battle-tested prompts organized by the role they replace. Copy, fill the [BRACKETS], paste into Claude or ChatGPT.
Three rules make these work. First, context is 80% of quality: the more you fill the brackets with real specifics (audience, product, numbers, past examples), the better the output. Second, iterate: "cut it by 30%", "make it more direct", "now argue the opposite" is where the real quality comes from. Third, ban words instead of describing tone: "never use 'unlock', 'seamless', 'game-changer', 'revolutionize'" outperforms "sound professional".
Pro move: paste your business context (product, audience, voice, offer) into a Claude Project or ChatGPT custom instructions once, and every prompt below gets smarter automatically.
1. Positioning sharpener
You are a positioning strategist. My product: [WHAT IT DOES]. Customers: [WHO]. They currently solve this by [ALTERNATIVE]. Draft 3 positioning options, each with: the one-line position, who it wins with, who it loses, and the headline it implies. Then recommend one and say why.
2. Content strategy on one page
You are a content strategist for a solo founder with 4 hours/week. Product: [PRODUCT]. Buyer: [AUDIENCE]. Goal: [LEADS/AUTHORITY/SEO]. Build a 90-day plan: 3 content pillars, 2 formats matched to my constraints, a weekly cadence, and the first 12 titles ranked by expected impact.
3. SEO opportunity finder
You are an SEO strategist. My niche: [NICHE]. My site covers: [TOPICS]. List 20 long-tail keyword ideas a small site could realistically rank for, grouped by buyer intent (problem-aware / comparing / ready to buy). For the top 5, give a working title and the search intent to satisfy.
4. Launch announcement multiplier
Here is my launch news: [PASTE DETAILS]. Write versions for: LinkedIn post (150 words, story-led), X thread (5 posts), newsletter section (100 words), community post that doesn't read as self-promotion (75 words), and a 2-line DM to a friend. Keep my voice: [PASTE A WRITING SAMPLE].
5. Competitor teardown
You are a competitive analyst. Competitor: [NAME + URL]. From their site copy [PASTE], identify: who they target, their core promise, pricing psychology, objections they preempt, and 3 gaps in their story a smaller rival could attack. Be specific, not diplomatic.
6. Channel picker
My product: [PRODUCT]. Price: [PRICE]. Buyer: [WHO + WHERE THEY HANG OUT]. My unfair advantages: [SKILLS/AUDIENCE/NETWORK]. Rank 8 acquisition channels by expected ROI for MY situation, not in general. For the top 2, give a 30-day test plan with a kill metric.